Our Tree Planting Strategy

We are on a mission to plant 1 billion trees and lift 1 million people out of extreme poverty. Our efforts are focused on those areas and those people the United Nations has identified as being in the greatest need and where we can have the greatest impact.

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Our Tree Planting Strategy

At GiftTrees, we believe in the power of business as a force for good. Our vision is to plant 1 billion trees and lift 1 million people out of extreme poverty, and we achieve this by building a sustainable, scalable, and impact-driven model that works for people, the planet, and businesses alike.

Our Business Model

Everyone at GiftTrees passionately believes that people, planet, and proﬁt should positively co-exist and that everyone we work with has a part to play in driving this.

The GiftTrees business model is built on the principle of shared proﬁt and mutual prosperity; this means that everyone directly involved in GiftTrees promotion or delivery is rewarded for their actions and incentivized to promote GiftTrees to their wider network. We believe that our triple-boom-line philosophy meets the expectations of the modern investor, business owner, and consumer.

Learn more about our philosophy, mission and purpose.

GiftTrees guarantees that for every £1.23 contribution, a tree is planted. The more partners there are in this ecosystem, the more trees that are funded through their involvement and the closer we get to achieving our overall vision.

GiftTrees technology partners who promote the funding of trees to their customers are then paid a small token-based commission to incentivize their efforts, based on the number of trees planted by their customers. These tokens can be redeemed for products and services that advance each business' sustainability, including charitable donations and the planting of more trees.

We’re proud to support high-quality, pre-vetted tree planting projects—primarily focused on agroforestry systems in Sub-Saharan Africa. In doing so, we can help impoverished communities achieve food security and prosperity (health, wealth, education) in a way that nourishes the soil, fosters biodiversity and builds thriving ecosystems not just for now, but for generations to come.